Iconic Characters in Japan: Essential Information When Launching a Business in Japan

【Koshida Accounting Firm Column Date:

Hi, my name is Taisei Koshida, and I am a certified public accountant and tax accountant.


I aim to assist non-Japanese business owners who need help with reading or writing in Japanese. If you find the Japanese tax return system challenging, I can help you with your tax filings.


If you are unclear about iconic characters in Japan, you might find this blog helpful.





Sazae-san (サザエさん)

“Sazae-san” is the title of a long-standing and very popular comic in Japan that has been turned into an animated series. It is broadcast during prime time every Sunday evening. The story depicts a typical Showa-era Japanese family. The main characters are the family head, Namihei, his wife Fune, their daughter Sazae-san, her husband Masuo, their child Tara-chan, Sazae-san’s brother Katsuo, and Sazae-san’s sister Wakame, along with their neighbors and friends. In Japan, the phrase “doing a Masuo-san” is often used to mean living with one’s in-laws.


The Japanese Royal Family

The current generation does not have a strong interest in the Japanese Royal Family. However, many people hold subtle respect for the Royal Family. In contrast to places like the UK, neither the media nor individuals in Japan make fun of the Royal Family.



Our accounting firm has been actively assisting foreign business owners in Japan with accounting and tax matters. Please feel free to contact us through the inquiry form.